COLOUR
Red
TYPE
Still
VINTAGE
2024
GRAPE
Zweigelt
PRODUCER
Parvenü Wine
REGION
Niederösterreich
CHARACTERISTICS
Body
Medium
Sweetness
Dry
Acidity
Medium - High
Finish
Intensity
Mid - Pronounced
Tannins
Medium - Low
AROMAS & FLAVOURS
ABOUT THIS WINE
Parvenü Wine, led by self-taught winemaker Reinhard Pacejka, is an Austrian producer based in the Weinviertel region. The brand's name, 'Parvenü,' signifies an 'upstart' challenging traditional winemaking norms, a philosophy embodied by their distinctive upside-down label. This label serves a dual purpose: to provoke a change in perspective and to instruct consumers to gently shake the bottle, integrating the natural sediment common in unfiltered wines. The vineyards are managed with a 'low intervention' ethos, avoiding chemical inputs and focusing on authentic viticulture. The 2024 Zweigelt 18,5 is a testament to this approach, aiming for 'high drinkability' and wines that are honest expressions of their origin.
ALCOHOL
AVG. PRICE
€19
STYLE
Natural
VEGAN
YES
When to drink
Now
Ideal temperature
14-16°C
INTERESTING FACTS
Fact 01
The upside-down label is a signature design choice, encouraging a new viewpoint.
Fact 02
Parvenü translates to 'upstart,' reflecting the winemaker's unconventional approach.
Fact 03
The producer emphasizes 'no fairy tales and plant poison' in their vineyards.
Fact 04
The wines are designed for 'drinking and chatting. For laughing and crying.'
FOOD PAIRING
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WINE MAKING PROCESS
Parvenü Wine's winemaking process is rooted in a 'low intervention' philosophy. Winemaker Reinhard Pacejka utilizes natural yeasts for fermentation, allowing the inherent character of the Zweigelt grapes from the Weinviertel region to shine through. The wines are typically unfiltered and bottled with minimal manipulation to preserve their authentic profile. This approach emphasizes a direct connection to nature, avoiding chemical additives in the vineyard and limiting cellar work. The distinctive upside-down label is both a branding statement and a functional element, encouraging consumers to gently mix the natural sediment before serving, ensuring a complete sensory experience.